Mortgage, Insurance & KiwiSaver Advisers · Ellerslie, Auckland
Your Auckland Mortgage Broker & Advice Team
We help first-home buyers, growing families, business owners, and investors, whether it’s your first rental or your tenth. That means mortgage advice and broking across 20+ lenders, lending structured so your equity works harder, insurance that protects what you’ve built, and KiwiSaver advice that keeps your wealth growing.
How Blueprint Finance Started
Director Daniel Lipman tells the story — from a shoebox office in Ellerslie to the team we have today.
Meet Rory and Daniel. Blueprint Finance, The Origin Story.
Video 1 of 4Meet the team
Blueprint Finance Limited (FSP1006023) holds a licence issued by the Financial Markets Authority (FMA) to provide financial advice services. Our insurance arm, Blueprint Protect Limited, has its own license and disclosure statement for insurance-specific advice.
Every adviser holds at minimum a Level 5 Certificate in Financial Services, and most hold relevant degrees on top of that. We're accredited with 40+ partners — lenders, insurers, and KiwiSaver providers — so we can offer you genuine choice rather than a single bank's product set. Lenders pay us when a loan settles, which means our mortgage advice is generally free for you.
- Office 3/381 Great South Road, Ellerslie, Auckland
- Phone 0800 769 108
- Email support@blueprintfinance.co.nz
- FSP number FSP1006023 (Blueprint Finance Limited)
- FSP number FSP1008001 (Blueprint Protect Limited)
- Hours Mon & Tue 7:00am–7:00pm · Wed 9:00am–7:00pm · Thu 9:00am–8:00pm · Fri 9:30am–6:00pm · Sat 9:00–11:00am. Closed Sundays.
For full details on our fees, commissions, conflicts of interest, and complaints process see our Public Disclosure Statement.
Mortgage adviser or mortgage broker? We're both.
It might be the question we hear most, and we love it, because the answer is the whole way we work. We like to think of it as two parts of the same promise.
First, we advise. We start with you, not a product: your goal, your numbers, your timeline. Then we lay out your options. What each path means for your repayments, your structure, and your plans. We give you a clear recommendation. Then you choose. It's your call, always.
Then, we broker. Once you've chosen, we do the running around: the paperwork, the application, the chasing, and the negotiation. That's partly about the rate and the cash contribution. Often it's about the things that never show up on a rate card. Securing a better product. Structuring the lending well. Getting a not-so-tidy application over the line, because we know what each lender needs to see.
So if you've been searching for a mortgage broker in Auckland, you've found one.
Mortgage broking across Auckland
Our office is at 3/381 Great South Road, Ellerslie, between Greenlane and Penrose and a short drive from Remuera, Onehunga, and the eastern suburbs. Clients come to us from across Auckland, and plenty from further afield. Most first conversations are a 15-minute call, and reviews and applications run by video call and email as easily as across the desk.
Advice first, then broking, is how an Auckland purchase or refinance actually gets done. Deposit, debt-to-income, and loan-to-value limits set the ceiling; lender choice and loan structure decide where you land under it. We publish the current numbers, dated, on our usable equity page, and the deposit and borrowing rules for first-home buyers in our first-home guide, so you can check our working before you call.
Where you start depends on where you are: a Mortgage Pre-Approval if you're buying your first home, a Mortgage Review if you already own, Quick Purchase Support if you've signed a sale and purchase agreement, and the Property Investment Review once you're growing a portfolio.
Questions people ask before choosing a mortgage broker in Auckland
Generally, no. For mortgages, Blueprint Finance does not charge for its advice; the lender pays us a commission when your loan settles. We do charge a fee in some cases, where the lending is more complex or where the lender pays no commission, and we confirm the exact fee before the advice is provided. KiwiSaver advice usually carries a fee, explained before you accept a recommendation. Commission rates and the fee rules are set out in full in our Public Disclosure Statement.
Twenty-two mortgage lenders at the last count: the main banks (ANZ, ASB, BNZ, Kiwibank, Westpac, TSB, SBS, The Co-operative Bank, Bank of China) and a panel of non-bank lenders for lending the banks won't do. Add insurers and KiwiSaver providers and it is 40+ partners. The full list is in our Public Disclosure Statement. We're owner-operated and not tied to any of them.
In New Zealand they're the same licensed role. "Adviser" describes the first half of the job — understanding your situation and recommending a structure and lender. "Broker" describes the second half — placing the loan and negotiating with the lender. We do both, and the advice always comes first.
The call is a quick fit check: what you're trying to do, roughly where you stand, and which adviser suits. From there a Mortgage Review or pre-approval runs through the same steps every time: a Q&A session, scenario modelling across lenders, a strategy workshop on structure, then Your Financial Blueprint, a written summary of our advice and recommended next steps. You decide; we then handle the application and the negotiation with the lender. Meet us in Ellerslie or by video call, whichever suits.
Yes. For an auction you need the lending approved for that specific property before auction day, not just a pre-approval. Start with Mortgage Pre-Approval so you know your ceiling, then give us the auction date and the property details as early as you can; the valuation and lender sign-off take time we can't compress on the morning of the sale. If you've already won, or signed a sale and purchase agreement with a finance clause, ask about Quick Purchase Support.
Auckland is home and most of our clients are here, but Blueprint Finance advises across New Zealand. Lenders, process, and fees are the same wherever you are; the meeting is a video call instead of a visit to Ellerslie.